by guest author Natasha Vorompiova
Like you, I’m a hardworking, self-sufficient mom—a superwoman—and darn proud of it!
But I’ve got a confession to make.
My pride and bootstrapping tendencies contributed to my most expensive business downfall.
When I started SystemsRock, my online company, I began consuming one training after another, pouring money into coaching events, programs, and technical trainings—learning and implementing everything myself. I built my site, mastered social media, and figured out what tools worked for my business (and what didn’t).
I was always in a testing mode not making much progress. The business I started with so much love felt like a trap.
It was heartbreaking.
But I wasn’t going to settle for anything less than success, so I forced myself to assess the problem.
Here’s what I discovered.
I’d been incredibly busy but not very productive. I’d been hiding behind low-leverage activities that ate up my time and all that juicy, high-quality energy I needed to build strategic partnerships and create offerings my audience was craving for.
Are you at this kind of crossroad in your business?
Does something need to change?
If you’re like me, one of the main things preventing you from turning things around is that you hate asking for help. It’s like admitting you’re not superwoman after all.
But you’ve got to get help!
If you don’t get support for at least some of the low-leverage activities that are taking up all your time, you’ll never get to do the BIG stuff—the work you know you’re destined to share with the world.
It took me a little while to learn how to let go and ask for help the right way, but when I did. . . .
BOOM! Amazing things started happening—an interview on David Siteman Garland’s The Rise to the Top, an article request from FreshBooks, and—most importantly—time opened up for me to create an online course 6 Weeks to Your Dream Team.
Let me teach you one of my tricks for outsourcing, and then I’m going to let you in on a secret.
It works for almost any situation—from delegating the design of a website to folding your laundry!
THE EXACT SYSTEM I DEVELOPED FOR GETTING GREAT RESULTS WHEN ASKING FOR HELP
1. State the PURPOSE. Why is this project important? How does it fit into the big picture?
Sample of first part of email to support person:
Sarah. Hi! One of my clients offers virtual interior design. We’re running a contest, and I’m helping her line up guest posts to generate traffic.
2. Define THE END RESULT of the project. What exactly do you need?
Next part of email:
My client’s target audience is hip mothers in their late 30s and early 40s, so I need you to create a list of 50 mommy and general lifestyle blogs suitable for this market. Ideally, I need blogs with X-Y Alexa ranking.
3. Specify the DEADLINE. When does the project start and when is it due?
Third part of email:
I need this list by the end of the week. Please confirm that you can meet the deadline.
4. Outline INSTRUCTIONS. How should the task be handled? Ask the person helping you to follow a list of predetermined instructions or provide them with samples of completed projects and let them come up with their own step-by-step instructions for getting you the desired results.
So, you will need to:
a. Go to Alexa.com and research the blogs. (Here’s a link to a YouTube video on how to navigate the site-- http://youtu.be/oqzXXx0DK5Q :)
b. Pick mommy and general lifestyle blogs with rankings between X and Y. Create your list and include the name of the blog, URL and name/e-mail address of the contact person (if available).
5. Give the person helping you out a SENSE OF OWNERSHIP in relation to the project. Ask them to make suggestions as to what could be done better and/or faster.
If you have any suggestions about how to approach this project or come up with a more efficient way of doing something like this, let me know. I’m all ears. Feel free to touch base with me if you have any questions. Thanks!
SHHHH…..HERE’S A SECRET
Are you thinking that you can’t afford to hire someone?
You can still ask for help and find a person with whom you can trade services or even find an unpaid intern who needs to acquire professional experience in this area.
So there’s really no excuse for not getting the help you need!
BACK TO YOU
In what parts of your life or business are you the most busy and in need of help? What’s stopping you from asking for assistance? How would using my system make a positive difference?
I have just one simple request. Try my system at least once this week and leave me a comment to let me know how it worked!
Natasha Vorompiova is the founder of SystemsRock and architect of business systems that work. Her clients are small business owners, who start their businesses with passion and a desire for freedom, but find themselves stuck and buried in day-to-day operations. Natasha teaches delegation mastery techniques that help them get stuff done, while paving the way for greater profits and long-term business success. Get your FREE Systems Chick Guide to Mastering Your Delegation Skills at http://systemsrock.com/ for simple ways to grow your business and get your life back.